Geef Inzicht
New WordPress site, custom expert dashboard and technical SEO for a platform that helps people find a therapist or coach.
Cases
A selection of brands I work with on SEO and GEO, sorted by niche. Click through to the live sites.
13Projects
3Niches
SEO + GEODisciplines
NL + internationalMarkets
Healthcare and therapy
5 
Ben Meijer (Realisatie Trainingen)
Making an online DPDR therapist visible in Google and AI answers, and fixing broken Google Ads tracking. Two languages.
Zorgboerderij Annabelle
Making a small Dutch care farm findable for families and referrers. Baseline measurement, schema markup and a working contact form.
Credo Jeugdzorg
Youth crisis care made findable for referrers in Google and AI answers. After four weeks: 5 pages indexed, not 1.
eensprankjeprana.nl
Full SEO and GEO project, recently started.
B2B services
5
Westwood Sourcing
A bilingual Odoo site for a sourcing company: compliance content, schema in both languages and a check on every release.
Vareza
SEO and GEO for a buyer of used business IT hardware: cleanup, deeper pages and every claim checked against practice.
CSRBrief
A new homepage, clean schema and a lean sitemap for an Indian news platform on CSR and ESG.
MediaBrief
Making a large Indian B2B media archive recognisable to AI systems as a source, through schema, trust pages and llms.txt.
SL
Sarah van der Land
A new WordPress site for an AI advisor to boards, migrated without losing links and measured in Google and Perplexity.
B2C and lifestyle
3
Colombian Cacao Experience
Getting a Medellín chocolate workshop into AI answers. Google AI Mode now lists it; three other platforms do not yet.
felicefontana.com
teamtuintotaal.nl
Garden and outdoor living.
Selected publications
I also wrote standalone publications and guest articles for, among others:
De Vakantiegids
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